Cases

Client outcomes

A selection of public case studies. More are available 1:1 under NDA.

Featured case
B2B AI Agent · User interview platform

China's first AI-native user interview platform — from product to fundraise, 0 to 1.

StartPoint partnered as the core growth team across three parallel workstreams: product validation, market launch, and investor narrative.

Three parallel workstreams
01

Market launch & trust

  • Built the social and content stack from zero.
  • 10+ PR placements with vertical KOLs.
  • 10M+ impressions · engagement +30% above category.
  • Multiple industry summits and closed-door dinners.
02

Product & commercial

  • 100+ user interviews and discovery calls.
  • Three core personas, validated.
  • 50+ marketing and brand assets shipped.
  • Pricing model covering 95%+ of paid scenarios.
03

Fundraising narrative

  • Market logic structured end to end.
  • Multiple pitch versions co-authored.
  • Founder story and capital narrative polished.
  • Supported 10+ investor meetings.
Month-one validation
300+
Qualified sales leads
100%
Channel coverage
40%
Engagement above category
20+
Paid conversions

StartPoint became our growth team. They owned strategy and execution end to end — from who we sold to and how, to how we showed up for investors. Week one's lead spike said it all.

Founder, B2B AI Agent product
CASE 01
AI writing tool

Product Hunt launch

Launched an AI writing SaaS on Product Hunt. Finished #2 Product of the Day, drove 3,200+ site visits and 800+ signups in 24 hours, and lifted paid conversion 34% the following week.

AI writing toolRelated
CASE 02
AI Agent platform

Organic SEO growth

Six months of structured content and link building took monthly organic traffic from 2,000 to 18,000+, grew first-page rankings 420%, and cut CAC by 65%.

AI Agent platformRelated
CASE 03
AI productivity tool

Creator partnerships

Coordinated 12 vertical tech creators into a single campaign — 2.4M impressions, 5,600+ signups, and an 18% paid conversion rate, well above category average.

AI productivity toolRelated
International work

Not just AI — a 0→1 track record across markets.

Before StartPoint, the founding team spent years on cross-border GTM — UK SaaS, French fintech, Spanish local services. The same playbook now powers AI Agents and SaaS.

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