About

About StartPoint

A hybrid team fluent in product, growth, and the investor narrative.

We do one thing: take AI Agent and SaaS products from 0 to 1. Not fragmented marketing — a growth partner that shares the risk.

Founder story

Why we only do 0→1 for AI Agents and SaaS

202201

A lesson we learned the hard way.

Our team ran growth on 100+ products at NetEase, ByteDance, and top overseas agencies — and watched too many technically brilliant teams die at GTM. The sharpest case: an AI product that crushed benchmarks, then shut down nine months later because it never found a user.

202402

A gap no one was filling.

When AI Agents and SaaS started shipping in volume, the gap was obvious. Agencies didn't understand the product. Engineering teams didn't understand global GTM. What was missing wasn't another marketing vendor — it was a growth partner sitting in the founder's seat.

202503

StartPoint.

AI Agents and SaaS, only. No one-off projects — three to six-month deep engagements. We run the playbook already validated with Poly.app, Blockit AI, and Crunched, and help the next team make the jump from 0 to 1.

We're not a marketing team. We're the first growth hire every founder we work with wishes they'd made earlier.
— The StartPoint founding team
VS

In-house team vs. StartPoint

A smarter, faster, more confident path to growth.

In-house team

  • Slow start
    Four to six months of hiring before anything real ships.
  • High cost
    Ongoing headcount plus the hidden tax of hiring, managing, and false starts.
  • No playbook
    Figuring out AI from scratch. Direction and method both uncertain.
  • Risk on you
    Strategy and execution risk — all on the company.

StartPoint

  • Fast start
    Up and running in three days. Straight into execution and validation.
  • One transparent price
    Strategy, content, and execution in a single contract.
  • Proven playbook
    Battle-tested methods aimed straight at the bottleneck.
  • Shared risk
    Our upside is tied to your growth. We win together.
By the numbers

Breakthrough growth for AI products.

Creators · Product Hunt · Launch Video · SEO / GEO · Paid · Brand IP

01
50+
Global specialists

AI / SaaS marketers and top-tier agency network.

02
30+
Wins shipped

Across AI Agent and SaaS products.

03
7d
Fastest start

From signing to first execution.

04
100%
AI focus

Only AI Agent and SaaS products.

05
15+
Markets reached

North America, Europe, and APAC.

06
100%
Client retention

Every engagement renewed or referred us forward.

CORE ADVANTAGES

Why we win

Six differentiators that make StartPoint the right partner at the 0→1 stage.

01

End-to-end growth

GTM to scale under one roof. Lifecycle coverage. No fragmented vendors.

02

Local-fit brand

Deep grasp of East-West differences. Narrative and distribution that actually land in market.

03

Outcome-based pricing

Real business growth is the benchmark. Every dollar tied to a measurable result.

04

Custom playbooks

No templates. Strategy built for your stage, market, and competitive set.

05

We get AI products

Our team has built and shipped AI products. We know how AI buyers decide.

06

Strategy that adapts

We track global AI marketing trends and iterate weekly to stay ahead.

TEAM

Who walks 0→1 with you

A hybrid team fluent in product, growth, and the investor narrative.

We work alongside dozens of senior AI / SaaS marketers and top agencies worldwide — shared, validated playbooks that give you global vision with local execution.

Frank — Tech, StartPoint
Tech

Frank

Ex-NetEase ML lead

Reads code. Translates tech into value.

Elaine — Growth, StartPoint
Growth

Elaine

Big Tech marketing veteran

Knows traffic. Reads users.

Simy — Brand, StartPoint
Brand

Simy

Global market lead

US$500M in budget operated.

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