About StartPoint
A hybrid team fluent in tech, growth, and investor narrative
We do one thing: take AI Agent products from 0 to 1. Not fragmented marketing outsourcing — a growth partner that shares the risk.
Why we only do 0→1 for AI Agents
A lesson we paid for in person
Our founding team ran growth on 100+ products at NetEase, ByteDance, and top overseas agencies — and watched too many technically brilliant teams die at GTM. The sharpest one: an AI product that crushed benchmarks, shut down 9 months later because it never found a user.
A gap no one was filling
When AI Agents started shipping, we noticed something obvious — traditional agencies didn't understand AI products, and AI engineering teams didn't understand global GTM. What was missing wasn't marketing outsourcing; it was a growth partner who sits beside the founder and owns the outcome.
StartPoint
We only take AI products. We don't do one-off projects — only 3-6 month deep engagements. Using the playbook we've already validated with Poly.app, Blockit AI, and Crunched, we help the next AI team make the jump from 0 to 1.
We're not a 'marketing team' — we're the first co-founder-in-growth for every AI product we work with.
In-house team vs StartPoint
A more rational, agile, and certain path to growth
In-house team
- ✕Slow startHiring + onboarding, 4-6 months before anything real happens
- ✕High costOngoing headcount plus hidden spend on hiring, management, and false starts
- ✕No playbookFiguring out AI from scratch — direction and method both uncertain
- ✕Risk on youStrategic and execution risk, fully absorbed by the company
StartPoint
- ✓Fast startUp and running in 3 days, straight into execution and validation
- ✓Transparent costOne contract price covering strategy, content, and execution — fully visible
- ✓Proven playbookBattle-tested methods, straight at the growth bottleneck
- ✓Shared riskOur upside is tied to your growth outcomes — we win together
Breakthrough growth for AI products
Creators · Product Hunt · Launch Video · SEO/GEO · Paid Ads · Brand IP
Why we win
Six differentiators that make StartPoint the right growth partner for AI products
End-to-end AI/SaaS growth
GTM to scale under one roof — lifecycle coverage, no fragmented vendors
Local brand building
Deep grasp of East/West market differences — narrative and distribution that actually fit the target market
Outcome-based pricing
Real business growth is the benchmark — every dollar maps to a measurable result
Custom playbooks
No templates. Strategy tailored to your stage, target market, and competitive landscape
We get AI products
Our team has built and shipped AI products — we know the decision journey of AI users
Strategy that adapts
Tracking global AI marketing trends, iterating fast to stay ahead
Who walks 0→1 with you
A hybrid team fluent in tech, growth, and investor narrative
Long-term partnerships with dozens of international AI SaaS marketers and top agencies — shared, validated playbooks that give you global vision with local execution.
Frank
Reads code. Translates tech into value.
Elaine
Knows traffic. Reads users.
Simy
US$500M budget under her belt.
Want to talk about your AI product?
A free 30-minute consultation to pressure-test your growth plan.